You made money on Whatnot.
MARGN.PLUS shows you how.
Drop your weekly earnings CSV. Get real analytics, named insights, and shareable wins in under 10 seconds. Built for every kind of seller.
Free tier includes 1 report · No credit card · Cancel anytime
Upload
Drag your weekly Whatnot earnings CSV. Multi-week drops merge automatically.
See
Revenue, profit margins, buyer geography, top items — in a dashboard that actually matches your vibe.
Share
Post your wins with one-click share cards. Captions pre-written from your actual numbers.
Built to handle the volume.
Example dashboard — one full-time seller across four years:
All 13 — click yours to preview the theme
Your actual dashboard theme is set automatically from your uploads — you can override it any time in your profile.
You earned it. Actually see it.
Whatnot gives you a CSV that looks like homework. MARGN.PLUS gives you a dashboard that looks like a finished product.
Built for every dollar you earn.
Every MARGN.PLUS feature is designed around one question: what should I do next?
Named Insights
Real buyer handles. Real item titles. Your winning hour. The 3× AOV gap between your auctions and BIN. Not advice — specifics.
vs $7.63 on BIN. Lean into auctions next show.
Shareable wins, one click
Every stat card generates a 1080×1080 Instagram-ready PNG with your numbers, branded and ready to post. Your week is content now.
Buyer Geography
See which states love you most. Heatmap reveals the territories paying your bills.
Profit Margins
Know your real take-home per item. Spot the losers. Stop selling what costs you money.
Schedule C prep
Annual rollup mapped to IRS Form 1040 line items. COGS, fees, giveaways — all the numbers Whatnot's own statement leaves out. Pro only.
Know Your Formats
Auction vs BIN vs Giveaway, side by side. The AOV spread is usually the biggest lever you're not pulling — see yours in minutes.
Pricing that scales with you.
Solo sellers to multi-brand teams. Start free. Upgrade when you're ready.
Free
- 1 weekly CSV
- 1 insights pack
- All dashboard views
- Share card downloads
- CSV dedup + transaction hide
Pro
- 1 Whatnot username
- Unlimited CSV uploads
- 30 insights packs / month
- All date ranges + custom
- Schedule C annual tax prep
- Priority DM support
Team
- 2–10 members
- Unlimited Whatnot usernames
- Owner invites teammates via email
- Shared dashboards + per-brand views
- Insights pool (shared)
- Billing auto-updates per seat
- 2 users = $30.97 / 5 users = $54.94
Every tier is self-serve. Add or remove members anytime — billing adjusts instantly, no prorating surprises.
Frequently asked.
Where do I get my Whatnot CSV?
Whatnot Seller Hub → Finances → Your Statements and Reports → Weekly Earnings Report → Download CSV. Monthly and annual exports are PDFs without row detail and won't work.
Is MARGN.PLUS affiliated with Whatnot?
No. MARGN.PLUS is an independent analytics tool. We're not affiliated with, endorsed by, or sponsored by Whatnot, Inc. We only process the CSV data you choose to upload.
Is my data private?
Yes. Your individual data is never shared. At registration you can optionally opt in to contribute anonymized, bucketed aggregates to industry trend reports (no seller ID, no buyer names, no item titles ever included). You can opt out anytime from your account page.
Can I cancel anytime?
Yes. One click on the Account page. You'll keep Pro access until the end of your billing period, then revert to Free. Your data stays with you.
Does this work for Pokémon / Funko / card sellers?
Yes. MARGN.PLUS automatically detects your primary category from your uploads and adapts themes and benchmarks to fit. The feature set works for any Whatnot seller, regardless of niche.
What's an insights pack, and what does it cost?
When you upload a CSV, we generate 10 plain-English observations about your week — top buyer (by name), worst margin item, peak hour, format-AOV gap, etc. Free tier includes 1 pack; Pro includes 30/month. Generated packs stay in your dashboard permanently, free to re-read.
Why trust us with your numbers?
Read-only by design. We never touch your store.
What we can see
Whatever's in the CSV you upload — orders, buyer handles, amounts, dates. That's how reports get generated. We have to read your file to give it back to you with structure.
What we never do
Sell your data. Share it with other sellers. Train AI on it. Use buyer handles for anything outside your own dashboard. Touch your Whatnot account — we have no API access, no login, no connection to their servers.
When you click ✨ Insights
Everything that could identify a buyer, product, or region
is replaced with positional tags before the prompt leaves
our server — Claude sees buyer_a,
item_p1, state_a, never real
handles, titles, or states. We swap the tags back to the
real strings in your dashboard so the cards still read
naturally. Dollar amounts and counts go through because
they aren't identifying. Anthropic doesn't train on API
traffic. Full vendor list at
/subprocessors.
Your kill switch
Delete every report, every order, every buyer note from your Account → Danger Zone tab. It's gone — we don't keep a hidden copy. Cancel your subscription and your data goes with you.
We'd rather tell you the truth than tell you we can't see anything. We can. We just don't do anything with it that you didn't ask for. Read the full Privacy Policy.
Your next livestream deserves better than guesswork.
Start free. First report takes 2 minutes.
Start free — no credit card